ADVERTISEMENT

Business of Sports

Setting sail in the waters of Nova Scotia

The global sailing competition capped off its most successful event in history at the inaugural 2024 ROCKWOOL Canada Sail Grand Prix in Halifax, Nova Scotia a month prior - selling out within 12 minutes of tickets going on sale. It was attended by a record shoreside crowd of 50,000 spectators along the Halifax and Dartmouth waterfronts.


NBA Cup in-season tournament flies high

In the midst of launching its first In Season Tournament in 2023, the National Basketball Association was negotiating a long-term media rights package that would ultimately make even the most hardened financial analyst stand and applaud.


Canada’s Top 5 sports franchises

It can be shocking to some that the MLSE basketball team surpassed the hockey team in value but there actually should be no surprise. NBA media rights money dwarfs that of the NHL, and the appeal of NBA superstars rivals those of the most popular sports and leagues in the world, including soccer and F1.


Sports stars’ salaries surge

While NBA salaries dwarf those in the NHL, both leagues reward their top performing superstars. But the teams with the most stars don’t always win. Similarly, the highest payrolls never assure a championship. Crafting the right roster isn’t simply about doling out the most money.


Suggested for you on